Ironstone 100K Ultramarathon Announces Support From Ford Bronco Wild Fund and the Neighborhood Ford Store
Updated: May 19, 2025
Ironstone 100K, Bronco Wild Fund, and the Neighborhood Ford Store Welcome Public to Bronco Wild Fund Days at the Start of Ironstone 100K
Blair & Huntingdon Counties, PA – The Ironstone 100K Ultramarathon is proud to announce new sponsorship and support from the Ford Bronco Wild Fund and the Neighborhood Ford Store, a network of 77 Ford dealerships across Western Pennsylvania and Northern West Virginia. This collaboration brings vital conservation funding, public education initiatives, and outdoor recreation support to one of Pennsylvania’s most challenging and scenic endurance events and Pennsylvania’s important state parks.
The Bronco Wild Fund is a mission-driven initiative from Ford Motor Company that channels a portion of the profits from every Ford Bronco® sold into protecting public lands and expanding access to the outdoors. In partnership with Ironstone 100K and Canoe Creek State Park, this initiative supports local projects that ensure wild spaces remain wild – for everyone. Bronco Wild Fund works with some of the most esteemed and experienced groups that contribute to promoting and preserving our public lands like America's State Parks.
Proceeds from this partnership will be split between Ironstone 100K and Canoe Creek State Park, funding critical efforts like trail maintenance, conservation programs, race-day emergency response through partners such as Gesseytown Fire and Rescue, Big Valley EMS, Mid State Trail Association, and the Standing Stone Trail Club. At Canoe Creek, funds will go toward developing a new fitness trail system and maintaining existing trails for year-round public use.
Celebrate at Bronco Wild Fund Days – July 12, 2025
To kick off race day, the public is invited to Bronco Wild Fund Days, a free outdoor celebration taking place from 12:00 PM to 4:00 PM at Canoe Creek State Park. This family-friendly event coincides with the start of the Ironstone 100K Ultramarathon at 2:00 PM.
Attendees will enjoy:
The Bronco Basecamp, a fully equipped Bronco and 9-foot trailer set up as a wilderness-inspired experience.
Outdoor games and educational activities designed to connect visitors with the Bronco Wild Fund mission.
Ford Bronco test drives and exclusive giveaways, including a chance to win a 2025 Ford Bronco.
A Bronco Owners Meetup and guided drive at 4:00 PM through eastern Blair County and Rothrock State Forest.
About the Ironstone 100K
The Ironstone 100K is a 63-mile endurance race spanning from Canoe Creek State Park in Blair County to Greenwood Furnace State Park in Huntingdon County. Traversing the rugged terrain of the Mid State Trail, Standing Stone Trail, and Rothrock State Forest, the ultramarathon challenges runners with steep ascents, technical descents, and breathtaking views. Organized by the Eastern States Trail-Endurance Alliance, Ironstone is more than a race—it's a commitment to the stewardship of Pennsylvania’s public lands.
About the Ford Bronco Wild Fund
Bronco Wild Fund, a Ford Motor Company program, is a mission with a deep respect for our public lands – and an unbridled commitment to helping those lands continue to be a world of wonder for all. Bronco Wild Fund works with like-minded collaborators: agencies, organizations, and everyday heroes devoted to keeping the great outdoors great. We’re here to help with grants, scholarships, contributions and an extensive dealer network. In fact, a portion of the profits from every Ford Bronco® SUV sold goes directly to Bronco Wild Fund collaborator initiatives. Because it’s about more than just making Bronco SUVs. It’s about building a legacy of access, preservation and stewardship from the ground up. At Bronco Wild Fund, we want to connect people to the outdoors, responsibly. To learn more about Bronco Wild Fund visit https://www.ford.com/bronco-wild-fund/
About Ford Motor Company and the Neighborhood Ford Store
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The Neighborhood Ford Store represents Western Pennsylvania and Northern West Virginia’s 77 Ford dealers. A portion of the profits from every Ford Bronco® SUV sold goes directly to Bronco Wild Fund collaborator initiatives like Ironstone 100K and Canoe Creek State Park.
Join us July 12th to celebrate the outdoors, community, and the wild spirit that drives us all.
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